Ep 11 - Emily Weiss, CEO and Founder of Glossier

Emily Weiss Glossier Canada

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She's the Founder and CEO to watch, and she started a revolution with Glossier, a millennial beauty brand that's commanded line-ups around the block with its era-defining pink-and-white packaging and its inclusive, raw beauty campaigns. She's Emily Weiss, and she's the 32-year-old  New Yorker fronting Entrepreneur Magazine and Forbes' lists alike. 

Find out why the other leading beauty brands are chasing Glossier's "v-commerce" business model (we didn't know what it was either!); learn the secrets behind Emily's editorial roots - including whose bathroom was the most epic for #TopShelf, her art for crowd-sourcing the brand's next innovations; and what she really remembers about those days interning at Vogue and making her debut on The Hills.

But most importantly, why is Glossier's Boy Brow the number one best-seller, exactly? We weigh in with our review of the most iconic product. Plus, don't miss Emily's personal beauty hacks—and what she wore to our interview.

And finally, hear from the Glossier fan girls IRL, who we turn the mic over to in this revealing, femmes-first episode.

Products mentioned in this episode: Glossier Boy Brow; Glossier Cloud Paint; Glossier Milky Jelly Cleanser; Glossier Body Hero Daily Body Wash and Perfecting Cream; Benefit Gimme Brow; Chanel Sourcils de Chanel Brow Powder Duo; Clinique 3-Step; Stila Eye Shadow in Kitten

Ep 10 - The Glow Down featuring Petra Collins at Toronto Fashion Week, mad TIFF sightings, Celeb Makeup Artist Patrick Ta and alll the Fenty Beauty Scoop

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September 20, 2017

Welcome to the latest episode of Breaking Beauty's mid-month episode, #TheGlowDown! This one's a love letter to Toronto—an ode to everything that's been poppin' off this month. 

Carlene delivers the scoop on Toronto Fashion Week (including insider secrets from Canadian photographer and Gucci muse Petra Collins who spoke to an intimate crowd at TFW's Fashion Talks session) and we go deep on the hidden meanings in Selena Gomez's "Fetish" video, which Petra directed. 

Photo: @chadwicktyler via @petrafcollins/Instagram

Photo: @chadwicktyler via @petrafcollins/Instagram

Speaking of Gucci, we do a spray-and-tell with Gucci Bloom - a fragrance fronted by Gucci gal Petra Collins herself, Hari Nef and Hollywood royalty, Dakota Johnson. Trust - it's not what you'd expect.

Gucci #inbloom



Plus, we detail all of the standout red carpet beauty moments at TIFF  -- here's a hint -- the straightest hair didn't belong to any actress, and Carlene reveals the new must-have lippie in her Chanel handbag.

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Oh hi, Nicole Kidman, we'll just be up here in the L'Oréal VIP suite

Oh hi, Nicole Kidman, we'll just be up here in the L'Oréal VIP suite

Jill checks in with King of Highlighter (and Kiss New York Pro spokesperson), Patrick Ta, tells us the craziest place he's ever done Chrissy Teigen's makeup!

Patrick Ta knows what to do in the presence of a Ring Light

Patrick Ta knows what to do in the presence of a Ring Light

nd talk about burying the lede... last but not least, we phone-a-friend, Victoria DiPlacido from ELLE Canada to go behind the scenes at the Fenty Beauty Launch Party in New York.

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Fenty Beauty -- what's good? 

Fenty Beauty -- what's good? 

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Products mentioned in this episode:

L'Oréal Paris Colour Riche Matte Lip in #405, Doesn't Matter; Kiss Lash Couture Faux Mink Collection; Kiss Blooming Lashes; Kiss Pro Halo Strobing PaletteGucci Bloom Eau de Parfum; Fenty Beauty By Rihanna Pro Filt'r Soft Matte Longwear Foundation; Sephora + Pantone Color IQ

Get social with us and let us know what you think of the episode!
Breakingbeauty.ca
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Twitter.com/BreakingBtyPod
Facebook.com/BreakingBeautyPodcast

ELLE Canada Rihanna Cover - pick up their October 2017 issue on newsstands now (RiRi's famous friends ask her q's)  

Ep 09- Nudestix Founders Ally & Taylor Frankel

NudestixAllyTaylorFrankel

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They’re beauty moguls, and they’ve just barely graduated high school. Meet Taylor and Ally Frankel, co-founders of Nudestix, the Canadian beauty brand with a teenage global following. With their mother Jenny Frankel—a chemical engineer who once developed blockbusters for M.A.C. and started up Cover FX—the Nudestix sisters have created a name for themselves with their brand of vegan, no-makeup makeup that rendered ladylike compacts “old-fashioned” the second their line of Crayola-like sticks hit Space NK in 2014.

Five years later, Nudestix's best-selling matte lip and cheek pencils are beloved by, who else, mega influencers. And this fall, they’ve collaborated with six leading Youtubers like @ssssamanthaa, @saythelees, @cydbee on an all-star Creator’s palette sure to make it into many a back-to-school makeup kit. Having conquered Teen Vogue and Sephora, their trajectory to fame hasn’t been all easy breezy. Find out how the Nudestix girls overcame a major hurdle upon launching the brand in China, and discover where the Frankels are headed after they reach the end of the nude rainbow. Exciting news, in this episode!

Products mentioned in this episode: M.A.C Lip Glass; M.A.C Satin Lipstick in Twig; Cover FX Total Cover Cream Foundation; Nudestix Intense Matte Lip & Cheek Pencil in Purity; Nudestix Concealer Pencil; Nudestix Creator's Palette

Ep 08 - The Glow Down, August 2017: Featuring Hair Colour Queen Tracey Cunningham, Makeup Artist Mogul Joyce Bonelli and Backstage at Miss World Canada

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In our second mid-month episode of The Glow Down by Breaking Beauty, we catch up with celebrity hair colourist extraordinaire Tracey Cunningham (who tends the manes of everyone from Khloe Kardashian to Emma Stone to Jennifer Lopez) about her secret weapons for her signature, super natural hair colour that always manages to look healthy no matter how much bleach is in the cup. We also get the scoop on the very famous helping hand who got Cunningham started in the beauty biz in the first place (guesses... guesses... anyone?)

Tracey Cunningham

Intern Emily chats with Joyce Bonelli who was in town to kick-off the Shoppers Drug Mart #MyBold makeup event. Bonelli's artistry may or may not have inspired the colour range for Kylie Lip Kits (her most famous client)—hear what she has to say on that front—plus, find out why Kim Kardashian FaceTimes Ms. Bonelli on the regs. Best of all, we get the major scoop on Ms. Boneill's own upcoming makeup line, planned for release in 2019. 

Finally, the fabulous Emily reports from behind the scenes at the Miss World Canada Pageant -- talking with backstage makeup artist Jennifer Turner on how to get pageant-ready (including what NOT to do). And, she chats with Miss Manitoba Courtney Mandock to find out what it's like to compete in a beauty pageant in 2017. Because we know what you're thinking, whyyyyyyyy? Well, have a listen to what one contestant has to say, maybe she'll surprise you. 

Miss World Canada 2017 Winner Cynthia Menard. Photo: @stantrac

Miss World Canada 2017 Winner Cynthia Menard. Photo: @stantrac

Ep 07 - Rodial & Nip + Fab Founder Maria Hatzistefanis

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Maria Hatzistefanis is such a beauty boss that she's created not one, but two, blockbuster beauty brands in less than 20 years. Also known as the street style-leaning Instagrammer @MrsRodial, her luxury line, Rodial, is known for its headline-grabbing ingredients like "snake serum." A unit of the brand's Dragon's Blood Sculpting Gel sells every minute around the globe; even Kate Moss is a super fan of the skincare and Kim Kardashian's makeup artist, Mario Dedivanovic, @MakeupByMario is a fan of their makeup. Meanwhile,  Nip + Fab is like Rodial's kid sister brand—POW ingredients at drugstore prices (pssst... Kylie Jenner can't get enough). And in this episode, you'll hear the bombshell that's coming from Nip + Fab next.

Plus, listen in on Maria's highs (landing said Jenner as the first face of Nip + Fab, a mentor spot on the Project Runway spinoff Fashion Startup) and lows (getting fired sucks, just ask Carlene, who overshares again in this episode) and how it takes both ups-and-downs to make for the damn good stories she's written about in her new book, How to Become an Overnight Successavailable now on Kindle and Kobo. Ready to hear the Coles notes?

Products mentioned in this episode:
Rodial Glamoxy Snake Serum, Rodial Dragon's Blood Sculpting GelNip + Fab Daily Fix Glycolic Cleansing PadsIndeed Labs, The Ordinary Skincare

Enter for a chance to win $256 of Fresh Skincare!

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🚨GIVEAWAY ALERT🚨
To celebrate our episode with @freshbeauty founder Lev Glazman we're giving away these products to one lucky winner - valued at $256!! To enter:
1. Follow @breakingbeautypodcast on Instagram
2. Like this instagram photo 
3. Tag a friend or two in the comments below this photo of who you think would ❤️ this beauty podcast
Contest closes July 31

Ep 06 Introducing The Glow Down, Breaking Beauty's mid-month series covering breaking beauty news, reviews and tips from the A-list's A-list

Photo: @emilywweiss/Instagram

Photo: @emilywweiss/Instagram

Listen here: https://goo.gl/XAuqsk

Introducing Breaking Beauty's The Glow Down!! By popular demand, join us for our mid-month mini episode where we chat about breaking beauty news, our personal product reviews, tips from celebrity hair and makeup pros, hot takes on the trends, answer your burning beauty q's and more! 

In our launch episode, we give you all the scoop on Glossier finally shipping to Canada starting today (hooray!!), chat with Selena Gomez' makeup artist Hung Van Ngo, the summer beauty woe Carlene and Busy Philips have in common and what it's like to take a selfie with Revlon ambassador Gigi Gorgeous.

Products mentioned in this episode: Glossier Invisible Shield SPF 35; Glossier Boy Brow; Glossier Milky Jelly Cleanser; Marc Jacobs Beauty Highliner Gel Eyeliner; Revlon Colour Stay Foundation; Lilly Lashes; Lumee iPhone case

Photo: @hungvanngo/Instagram  

Photo: @hungvanngo/Instagram

 

Gigi Gorgeous Revlon Ambassador

How to Make Your Eyelashes and Brows Grow Faster? Ask Lauren Bilon, Founder of All-Natural Plume Science

How to make your eyelashes grow

It’s been raining for days but when I meet Lauren Bilon, founder of Plume Science, the clouds have finally lifted, and lift is what this beauty founder is all about. In 2014, the Alberta-based Bilon launched the first, 100% natural eyelash and eyebrow enhancing serum on the market, a healthy alternative to prescription glaucoma treatments commonly used off-label to thicken sparse hairs. “I literally just started making my own little prototypes in my kitchen,” she tells me, describing her DIY space as Breaking Bad-esque. After childbirth, Bilon’s fluctuating hormones caused her eyelashes to fall out en mass. The new mom turned to Latisse, and found herself suffering from discoloured eyelids and blurred vision, commonly reported adverse reactions to the drug.

Taking matters into her own hands, Bilon began tinkering with her own recipes until the fateful day she met Canadian chemist Irene Schnell, and that’s when her dream formula came to be. “I started having my own little under-the-table home job and I still hadn’t told my husband, because I didn’t want him to know how much money I was spending on botanicals and my little pipettes and scales and beakers,” she recalls with a laugh. Fast-forward to a refinanced mortgage, countless attempts at fulfilling regulatory cosmetic standards, one mishap including said hubby nearly mistaking the serum stocked in her fridge for a smoothie, and Plume finally became a legit hit (the user testimonies, backed by a 100% happiness guarantee, don’t lie.)

“Speaking with people who have used the product and can’t say enough good things about it, those are the moments that really hit home,” she says. Funny thing though, Bilon doubted the efficacy of natural products until the day she created her own. Today, she regularly consults Think Dirty, the Canadian product comparison app that’s often found in the hands of green beauty shoppers to ensure that products labelled ‘natural” truly are. “I scanned a shampoo that I used on my kids and I thought it was actually quite clean, but it was awful – it was the worst rating, a 10. For me, that was a huge eye opener,” she says. (For the record, Plume’s growth serum and the soon-to-be released eyebrow pomade boast a squeaky-clean rating of 0.)

How to make your eyelashes and brows grow faster

As we wrap up our conversation and Bilon prepares for the upcoming in-store appearance she’s in Toronto for at The Detox Market, I ask her what advice she would give to others considering a beauty start-up of their own. “There are definitely roadblocks along the way, but if you keep plugging away and if you’re passionate, you can make anything a success,” she tells me. With several green beauty awards already in hand, it’s obvious that Bilon is no accidental entrepreneur, she’s a natural.—Emily Wraith.

Look out for Plume Nourish & Define Brow Pomade, available in 5 shades, at The Detox Market Summer 2017.

Ep 05: Fresh Co-Founder Lev Glazman

Fresh founder Lev Glazman.jpg

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Dreams do come true people. We are beyond excited to launch episode 5, featuring one of the original inspirations for the Breaking Beauty Podcast!!  Grab a glass of rose (or, vodka?!), because Lev Glazman, co-founder of Fresh, is a master storyteller of the highest beauty order. 

Growing up behind the Iron Curtain, Glazman knew the power of beauty products better than anyone. Find out how his childhood, marked by moments sneaking through the black market for contraband perfume, foraging for berries by dawn to make his OG face masques and even a stint cleaning houses, would lead to a global empire.

Why is the brand’s iconic Crème Ancienne, a worth-the-spend cold cream based on a 2,000-year-old recipe, made by monks from the Czech Republic? What was Glazman’s single scariest moment when he thought they may go bankrupt? Why does Jill still keep her tattered and torn Fresh Oval Soaps on display in her bathroom? And finally, what does the co-founder have brewing next? (We’ll give you a hint, it’s NOT a beauty product and fellow industry mega Bobbi Brown is headed in the same direction.)

Allllll the answers, in this episode.

Products mentioned in this episode: Fresh Sugar Lip Treatment, Fresh Creme Ancienne, Fresh Black Tea range, Fresh Vitamin Nectar Vibrancy-Boosting Mask & Moisture Glow Cream, Fresh Oval Soap; Thierry Mugler Angel; Chanel No. 5

Ep 04: Caudalie Founder Mathilde Thomas

Mathilde Thomas in L'Appartement Caudalie in New York

Mathilde Thomas in L'Appartement Caudalie in New York

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Parisian women are world-renowned for having that je ne sais quoi—rumpled hair that lands just so, barely there makeup and healthy-looking skin synonymous with classic beauties like Francois Hardy, Brigitte Bardot and modern day muses like Lea Seydoux and self-taught makeup artist and YouTube star, Violette. When you think about the French lifestyle (noshing on cheese and croissants and drinking red wine daily) without ever gaining a pound, you know they're on to something. 

In this episode, we explore that very French Paradox with Mathilde Thomas, co-founder of Caudalie Paris.  (The woman has literally written a book on the subject!) For the uninitiated, Caudalie is an all-natural skincare line started in 1995 at a centuries-old vineyard that Thomas' family owns in Bourdeaux, France called the Chateau Smith Haut Lafitte.  The star ingredient, a polyphenol called resveratrol, is extracted from the seeds and skin of grapes. A natural antioxidant, the active has been proven to be even more powerful than vitamin E (whoa!). Much the way drinking a glass of reservatrol-rich red wine a day has been known to help stave off heart disease, so too does applying the cream have benefits for your skin.

Twenty years after its birth, Caudalie's most iconic product, Beauty Elixir, sells every 30 seconds around the globe. Discover why celebrity makeup artists have been relying on it to create a dewy glow for the past 20 years (they basically built a cult following.) Editors and fans clamour for the brand's luxe spa services, too, like the cabarnet body scrub. Available on almost every continent, Thomas is now launching a new concept spa that will re-invent the treatment experience. Titled L'Appartment Caudalie, the first location, in the Upper East side of Manhattan, is a four-cabine skincare sanctuary where you might even brush shoulders with a supermodel. Find out who we encountered on our day at the spa, what Jill did to mortify herself during the interview and more inside secrets in episode 4.

Products Mentioned in this Episode: Caudalie Beauty ElixirCaudalie Vinoperfect Radiance Serum; Caudalie Concentrated Brightening EssenceProvince Apothecary Custom Facial; Skinceuticals Resveratrol B E; Bite Beauty Amuse Bouche Lipstick.

The stunning interior of L'Appartement Caudalie in New York 

The stunning interior of L'Appartement Caudalie in New York 

Mathilde's book "The French Beauty Solution." 

Mathilde's book "The French Beauty Solution." 

A custom light fixture, fashion to look like a grapes cluster

A custom light fixture, fashion to look like a grapes cluster

Ep 03: Barb Stegemann, Founder of The 7 Virtues perfumes

Barb Stegemann The 7 Virtues

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It's not often that an act of war is the impetus for creating a beauty brand, but in our third episode, you'll find out exactly why single mom Barb Stegemann was compelled to create an all-natural, fair trade fragrance empire from her garage with nothing more than a Visa card, steely determination and a set of seven philosophical virtues to guide her: beauty, wisdom, wonder, moderation, justice, courage and truth. Voila, The 7 Virtues were born.  

Seven years and a million dollars in sales later, Stegemann is not only a successful businesswoman, but a motivational speaker. And now, her story is the subject of a poignant documentary called Perfume War , earning accolades at the Sonoma and Sedona International Film Festivals (and will be in wider distribution soon). 

We get the scoop on what the future holds including being hand-picked by Sephora for its 2017 Sephora Stands Accelerate program. Plus, get a sneak peek of a new range of kick-ass, vegan lipsticks that will launch just in time for International Women's Day 2018—and rival some of the most fashion forward brands lining store shelves in colour payoff, pigment and finish. 

Stegemann offers up her candor about the ups and downs of life as an social entrepreneur - she's just as focused on building better lives for the most vulnerable people around the globe as she is about turning a profit. Unlike most other brands, The 7 Virtues is about perfumes with purpose, offering a second life to those in war-torn nations. Tune in to meet the powerhouse mind behind the mega movement.

And Now, A Word From Our Interns

Olivia Nashmi and Damjana Simic

Today we bid adieu to the lovely Olivia (left) and Damjana (right).  Without these two hotshots, we probably wouldn't have even launched (or at least not for another three months anyway). You are both EVERYTHING! Thank you for all of your TLC on helping to launch Breaking Beauty, and we mean that from the bottom of our glitter-bedazzled hearts. 

Who: Olivia Nashmi, student at Ryerson University

Favourite Podcasts: Freakonomics (one of the first podcasts I ever listened to); Grownups Read Things They Wrote as Kids; GRTTWAK (I'm bias because I know the creator, but it's still fun and entertaining!) 

Podcast You’d Like To Launch Someday:  I would looove to launch one all about why people are so passionate about the music they're listening to!

Where You’d Like To Be In 5 Years: I hope to be a podcast guru! I really think audible stories are going to be the next big thing!

When You’re Not Podcasting: I'm on the Dragonboat team at Ryerson and it's become a big part of my life!

Dream Dinner Party Guest (Living or Dead): The inspiring, badass founder Coco Chanel. Growing up, my grandmother gave me a Chanel bag and it's one of my most prized possessions.

Who: Damjana Simic, student at George Brown College

Favourite Podcasts: On The Mic Stand Up ComedyExtra Pack of Peanuts Travel Podcast

Podcast You’d Like To Launch Someday: Obvious Observation, about how we make all the simple things around us super complicated. 

Where You’d Like To Be In 5 Years: On stage at the Sony Centre delivering my stand up special!

When You’re Not Podcasting: I'm travelling, schooling and doing my nails 💅🏻 

Biggest Takeaway From Your Internship Experience: Sooner or later, hard work pays off.

Enter for a chance to win $510 of Luxury Dry Masks from Nannette De Gaspe

🚨GIVEAWAY ALERT🚨
If you've listened to Episode 2 you know all about the magic of dry masks 🔮Now you can get in on this skincare trend yourself - enter for a chance to win a set of Nannette de Gaspe dry masks (Coffret of 5 masks valued at $510!!) To enter: 
1. Follow us on Instagram
2. Rate & review Breaking Beauty Podcast in iTunes: 
https://itun.es/ca/JqXyib.c  Be sure to leave your Insta handle as part of the review
Contest closes Monday May 8.

Sister Pact: The Aussie Twins Taking Green Beauty Brand Dr. Roebuck's From All-Purpose to Ultra Bespoke

Dr. Roebucks sisters

There are lots of words you expect to read on a "green" beauty product label like: natural, ethically-sourced, paraben-free, etc. But "custom," "anti-aging" and "clinically-tested" usually aren't among them. That's what makes Dr. Roebuck's, a family brand cooked up in Sydney, Australia so special.  

Dr. Roebuck wanted a salve to soothe the eczema that afflicted his identical twin infants, Zoe and Kim. It was compounded by a local pharmacist and kept in the fridge for the whole family to use.

Fast forward nearly four decades later, and those very same daughters are upgrading the range from simple, skin-soothing, hand-crafted salves to potent anti-aging serums, eye creams and custom treatments slick enough for the ultra chic counters of Holt Renfrew.

Sitting down with Kim and Zoe who finish each other's sentences (not surprisingly!), the first question is obviously what it's like to work one's sister. "We keep each other going - it's a lot work right? So much respect to those ladies who did it on their own - like Bobbi Brown and Jo Malone and women like that. Kim is Marketing Director and I am the Creative Director so we don't step on each others toes. But we do have to go to dinner and say - ok, no work talk!" 

In honour of Earth Month, the twins launched a luxe pop-up shop at Holt Renfrew in Toronto where you can custom-blend your serum tailored to your skin type (it's expected later this year in Vancouver - stay tuned). Fill out a digital survey and on the spot you get a customized serum, hand-crafted by one of their skin therapists. "You'll also get recipes that can help heal any skin ailments like inflammation or redness," says Kim, drawing from their own hyper healthy upbringing–like only being able to eat carob instead of chocolate. 

Staying true to their real simple roots, the brand's R&D has an equally homegrown feel. "All the formulations are created five minutes from my house," says Zoe, who notes there's a minimum of nine active ingredients in each serum. "We know the supply chain, where it's being refined and what's in it. For instance, Rosehip oil can be bought synthetically and cheaply but not in this case – our father's name is on the box so we would never do that." 

Dr Roebuck Custom Serum Holt Renfrew Jill Dunn
Dr Roebuck Custom Serum Holt Renfrew

Meet The Woman Who Invented My First Beauty Crush, Solange Dessimoulie, Founder of Decléor Paris

Decléor neroli oil

It was probably around 2010 when I discovered my first beauty crush. I may have been wearing a pair of Uggs at the time. I was a newb beauty editor at a major fashion mag and this was long before oils were a thing. I was experiencing a heavenly Decléor aromatherapy facial at The Bay in Toronto. The waft of neroli oil—a warm orange blossom—had me hooked on the first nostril hit, and I treasured the little frosted flask of the Aromessence oil serum every time I'd pack for a press trip. Post-flight, I would pour out a few drops onto my palms, spread it around and press it onto my face, giving my skin a miraculously non-greasy glow and my spirit an instant boost (neroli is also known to aid in anxiety, so no joke it was a travel must for my finicky system).

Truth be told I never thought about who created that first love of mine until I was invited to meet the founder a couple of weeks back—didn't even know that person was still part of the company! Turns out she is, and her name is Solange Dessimoulie. She reminded me of a French Betty White. Besides the physical resemblance, I loved how this 70-something woman gave zero effs about what it was that she was supposed to say, instead speaking her mind because you know, she’s earned it. Of course, I didn’t understand much of what she said as she chatted on in French, but thankfully, I had an interpreter who worked hard to condense five sentences into one.

Decléor Aromessence Neroli Oil

In 1976 Dessimoulie was a beautician studying aromatherapy at the University of Bobigny in France. It was then that she met up with an aromatherapist thirty years her senior named Caroline Colliard. Taking one look at the ‘energy’ in her face, Dessimoulie said, “You have a secret I want.” Together, they went on to pioneer the introduction of aromatherapy in skincare, something many of us spoiled spa-goers may take for granted today.

 

“The most difficult thing is to mix different essential oils and plant oils because of the complex molecules,” says Dessimoulie. “To retain good smell and good results, is truly a savoire faire, otherwise it can irritate or even burn the skin.” In the forty years since she started, essential oils are about as common today as a poké bar, but on both fronts, freshness of ingredients count, as does the proper recipe. The gold standard is a blend that mimics your skin’s natural pH and oil consistency so it penetrates rather than leaving a slick layer.

Equally as remarkable about Decléor though is its sparky founder, who has stayed close by even after the company has changed hands three times in her lifetime (in 2014 it was purchased by L’Oréal), and even as Dessimoulie floats through her Golden years. “I’m a dolphin in the industry, because I adapt and dah dah dah, dah dah dah,” she concludes, her hand gesturing as though it’s leaping through waves. No translation needed. – Carlene

Episode 02: Mask Force, The Nannette de Gaspé Story with Nannette de Gaspé Beaubien

dry masks

Listen here: goo.gl/oKyjFx
In our second episode, we speak to Canadian banker-turned-beautypeneur Nannette de Gaspé Beaubien, founder of Nannette de Gaspé dry masks. Find out why her breakthrough, Youth Revealed dry masks for face and body took home the Best Indie Beauty Brand Award at the 2017 Beauty Industry Awards; whether the new Uplift Revealed plumping dry masks for boobs and butt really work; and discover why Charlotte Tilbury's Instant Magic Dry Sheet Mask, made by the very same Quebec-based biotech company, is just the start of an industry-wide trend.

Jill and Carlene share their thoughts on trying the dry masks themselves as they chat with Nannette de Gaspé on everything from her most embarrassing beauty moment of all time to getting the exclusive scoop on what the founder has up her sleeve next (you're not going to want to miss this!) Plus, could this patented, biomimetic vector technology, be the answer to needle-free Botox, for real? The answer, in this episode. 

Wearing Nannette de Gaspé's dry mask during recording

Wearing Nannette de Gaspé's dry mask during recording

But first... just what are dry masks anyway? They're fabrics that you wear on your face like sheet masks, but because they're waterless, goop-free and therefore non-sticky, they have little slits that you use to tuck them over your ears so that they stay in place. 94% all-natural ingredients such as Shea butter, camellia sinensis (green tea) seed oil and peptides—in comparison, Tilbury's are her own proprietary blend—are infused into the "techstile", and become activated by the warmth of your skin with gentle massaging (click here to see how to tap like a pro). Like sheet masks, you keep them on for about 15 minutes.

Nannette de Gaspé dry mask photo

And finally, B-side alert!! We asked founder Nannette de Gaspé to spill her bag post-interview to find out which beauty products (besides her beloved dry mask) she can't live without, and what we found was perhaps unsurprisingly high-tech and rather luxe (clockwise from top left): Smashbox O-Gloss Intuitive Lip Gloss; M.A.C Powder Blush; M.A.C Paints Eye Shadow; Yves Saint Laurent Vernis À Lèvres Glossy Lip Stain; Guerlain Terracotta Original Bronzing Powder; M.A.C Patentpolish Lip Pencil; Nannette de Gaspé Youth Revealed Restorative Techstile Masque.

Happy listening!! And please subscribe so you don't miss a single episode and remember to rate and review, we'd love to hear your thoughts. 

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